Your Fundraising Playbook: How to Create and Manage Campaigns Like a Pro

TeamSnap Fundraising is a new direct donations feature powered by Accelerist integrated in the TeamSnap mobile app. Now coaches and team managers can quickly launch a direct donation campaign right from the mobile application. Coaches and managers also have access to the full suite of marketing and management tools from our partner, Accelerist, to promote their fundraisers. 

Team members can donate directly in app through the fundraising button in the “more” menu. They will also be able to quickly and easily share through the devices native share tools including messages, email or social media. Here’s your step-by-step process for creating, sharing and collecting donations.

How to Set Up TeamSnap Fundraising

It’s a simple 3-step process

Get your fundraiser set up live!

What are the fundraising fundamentals?

Sports team fundraising is essential for supporting various activities, events, equipment, and travel expenses. Here are some fundamental principles and ideas for successful sports team fundraising:

Set Clear Goals: Define specific financial goals for your fundraising campaign. Clearly communicate these goals to team members, parents, and supporters.

Understand Your Audience: Know your target donors and tailor your fundraising efforts to appeal to them. Consider the interests and preferences of your community when planning events or campaigns.

Diverse Fundraising Strategies: Utilize a mix of fundraising methods, such as events, product sales, online campaigns, and sponsorships. Diversifying strategies can attract a broader range of supporters.

Organize Fundraising Events: Plan and host events like car washes, bake sales, silent auctions, or sports clinics. Consider events that engage the community and provide value to donors.

Crowdfunding and Online Platforms: Set up crowdfunding campaigns on platforms like GoFundMe, Kickstarter, or others.
Leverage social media to spread the word and encourage online donations.

Product Sales: Sell merchandise such as team apparel, water bottles, or custom items. Consider partnering with local businesses for co-branded merchandise.

Corporate Sponsorships: Approach local businesses for sponsorships or partnerships. Offer advertising space on team uniforms, banners, or at events.

Community Involvement: Engage with the community through volunteer work or partnerships with local organizations. Show appreciation for community support to strengthen relationships.

Communication and Marketing: Develop a marketing plan to promote your fundraising activities. Clearly communicate the purpose of the fundraising and how the funds will be used.

Grants and Scholarships: Research and apply for grants or scholarships available for sports teams. Check with local government agencies, sports organizations, and private foundations.

Donor Recognition: Acknowledge and thank donors publicly, whether through social media, newsletters, or at events. Consider creating a donor recognition program with different levels of acknowledgment.

Financial Transparency: Maintain transparency in how funds are collected and spent. Provide regular updates on the progress toward fundraising goals.

Team Involvement: Involve team members in the fundraising process to build a sense of ownership and responsibility. Encourage creativity and teamwork in coming up with fundraising ideas.

Remember that successful fundraising often involves a combination of these strategies. Tailor your approach to fit the unique characteristics of your sports team and community. Regularly assess and adjust your fundraising strategies based on feedback and results.